New York, NY – September 10th, 2020 – Aleutian Capital Group (“Aleutian Capital”) is pleased to announce the successful acquisition of Codewise Sp. z o.o. Sp. K. (“Codewise”) by CentralNic Group PLC (“CentralNic”). Principals of Aleutian Capital acted as the exclusive advisors to Codewise throughout the entire transaction process. The process included providing M&A advisory expertise, preparing marketing materials, contacting and coordinating with buyers, managing due diligence, and assisting in the negotiation phases of the transaction. Through the acquisition, Codewise adds to CentralNic’s domain monetization arm and helps diversify its business. The transaction closed in October 2020 and was valued at $36 million.
Codewise is an advertising technology company offering various online marketing tools and solutions to customers globally through its two businesses, Voluum and Zeropark. Zeropark is an advertising exchange platform that generates traffic for advertisers and publishers worldwide. Voluum is an ad tracking platform that optimizes and manages advertising campaigns. The company is headquartered in Kraków, Poland. For more information, please visit www.codewise.com.
Dr. John Malatesta, CEO of Codewise, commented “Aleutian has proven from the beginning, a deep understanding of the tech industry and has played a critical role across all the steps of the process. Aleutian provided unparalleled services throughout segmentation, targeting and positioning, leading to the discovery of the right business and cultural buyer. Furthermore, through efficient assistance in the due diligence and negotiation stages, they have enabled us to save time and stay focused on our core business, a key advantage during this unprecedented COVID-19 crisis.”
About CentralNic Group
CentralNic Group PLC. (London AIM: CNIC) is a London-based developer and operator of software platforms providing web presence services to customers in almost every country. They are one of the fastest growing companies in the domain name industry, with over 45 million domains using its platform. For more information, please visit www.centralnicgroup.com.